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Well being and the Supplement The market industry – An Introduction

If you are brand new to supplements, trying to purchase for them can be confusing and overwhelming, because there are so many different brands and products, with new ones being released all the time. Couple of different methods currently so many goods that it is practically impossible to keep track of everything. Even people who work in the supplement industry tend to concentrate certain areas, such as vitamins/minerals, sports supplements, herbs, etc.

Supplements can be confusing, because according to the who you talk to, you probably very different beliefs. Many people have extreme or biased views of supplements, with people on one side saying everyone needs to take many different supplements and people on the other side saying all supplements are worthless. As with most issues, the details are somewhere in considering. There are certainly some great supplements available, but many items are essentially worthless, yet others have some positive benefits, but are not worth the cost for them.

Perhaps the greatest amount of supplement confusion stems from the marketing tactics companies use to promote their products, especially in magazines. Many health and fitness magazines are owned by the same company as the items which are advertised in the magazine and even some of the articles are made to promote their own brand of offerings. When I worked in supplement stores I frequently spoke with normal folks about supplements and it was interesting countless people had biased views towards or against certain brands based on which magazines they seen.

To make matters worse, supplement marketing often sites scientific research to add credibility to products, but this information is rarely presented a great honest and straightforward way. In many cases, the research is poorly done, financed by the supplement company, have results that have been refuted by various studies, or include nothing to use the product for sale. Unfortunately, the only way to figure out the studies and claims are legitimate is to find and read created study, but you will a daunting task even for people in the industry. Of course, supplement companies are well associated with that fact and they expect that individuals will not fact check their claims.

By quoting information from scientific studies, companies often you will need to make their products sound better compared to what they actually are. Atmosphere thing is both reputable and disreputable companies use this tactic to help market their products. The difference between the bad and the good companies is reputable companies put quality ingredients in items and the labels contain accurate data. Disreputable supplement companies may have lower sums of ingredients than the label claims or their supplements may even contain lots of the listed ingredients just about all.

Companies frequently pull off making questionable claims or lying about how much of an ingredient is in a product, because the supplement industry isn’t government regulated. However, while the product itself is not regulated, there offers some regulation about what information can be visible on a label. For instance, companies are not allowed to make any claims about products preventing or curing diseases. Instead they have drugs what are called “structure/function” claims.

A structure/function claim would be like a calcium supplement label stating that “calcium is important for strong bones.” The label is not supposed to state “this supplement helps in avoiding osteoporosis.” Any supplement that references diseases such as osteoporosis must also convey a statement like, “This supplement is not intended to diagnose, treat, cure or prevent any deseases.” These statements are required, because government regulations say that merely drug can claim about preventing or treating diseases.

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